Increase Brand Awareness

Engage your audience in a highly interactive environment, Sporting games online are an excellent tool for building brand loyalty over a number of months with emphasis on acquisition and retention.

Playing online sports games is habit forming and helps to create return visitors. Users stay loyal building a year on year loyalty with very little attrition as people stay connected. A fantasy game will capture the audience for the duration of the season, allowing your company to interact with the users over a period of time.

Increase Revenue

Online sports prediction games are an excellent way to increase the number of visitors to your site. For companies who generate advertising revenue based on website traffic a sports prediction game increases the number of users who regularly visit your site and subsequently increases your revenue.

User Engagement

Viral Marketing and viral Advertising are fast becoming a popular way to increase your brand awareness. The "stickiness" of a Sports Prediction Game online means that participants are repeatedly exposed to your brand and key messages throughout their involvement in the competition.

You can communicate with your participants via the game's website, weekly email updates, Facebook updates or SMS updates to inform them of their poisition in the league.

The nature of the game encourages participants to invite their friends, family and colleagues to compete against each other this allows you to increase your user base and therefore increase revenue or brand awareness.

White Label

All our products are designed to be easily brandable. We will work with you or your design team to brand the site to custom fit the your requirements. The application can run as a microsite or can be integrated into your existing website.

A while label application reduces the initial cost and the time to market.

Managed Solution

We provided a fully managed solution to make your life as easy as possible. We handle all aspects of the game so you can concentrate on marketing , advertising and promoting your campaign. We manage:

  • Setup & Design - we will work with you to setup and brand the application.
  • Hosting - we will host the application and ensure the application is always live.
  • Updates - we will manage all updates of results, fixtures and users stats throughout the season.
  • Email & SMS updates - we will handle the process of sending email or SMS updates to the users.
  • Content - We can put together the content for the weekly email updates.
  • Reporting - we will automate daily or weekly reports so you can track stats relating to your campaign.
  • Support - we can handle all queries from the game users so that you do not have to assign resources to handle them.

Facebook Integration

We provide a Facebook application to extend the reach of your campaign onto the most popular social network in the World.

Facebook users can:

  • Invite friends to join private leagues and compete against each other over the season.
  • Enter their predictions for the competition.
  • View information on the league's leaders.
  • Receive updates on results and receive reminders weekly to enter predictions.

Facebook also allows you to:

  • Create forums to interact with your users.
  • Allows you to create polls to conduct research on your target audience.
  • Create a calendar of events to promote important dates throughout the competition.

Some interesting statistics on Facebook usage in Ireland (16/06/2009): There are now 750,560 people on Facebook in Ireland 512,820 of them are 25 or older (That's 68%) 334,040 are 30 or older (44.5%). Facebook's 200m members add 4bn pieces of info, 850m photos and 8 million videos every month.

Detailed Reporting

One of the advantages of online campaigns is that is it much easier to gauge their effectiveness - our solutions ensure you have real time stats about your users . We provide audit trails for all user activity so you can track an indiviual users participation or use it to view trends in usage.

We provide stats on number of visitors, number of page views, refferals, demographics of users, etc.

If there is specific data that you would like to see mined from the application we can create custom reports.

Flexible Rules

Depending on your target audience it is important that the game rules are flexible to match the users knowledge. For example many online games require an indepth knowledge of the players or teams which could exclude a potential user base .

We can provide a very simple game to target casual sports fans or more complex rules to target sports fanatics.